i've talked a few times about Amazon's Kindle before. And perhaps it's a little odd that I have, given that I still haven't bought one, and still don't have any plans to do so (actually, having bought an iPad not too long ago, it's less likely now than it was a year ago).
But I think it's interesting what they're doing, still. They still haven't gotten rid of DRM, so that hasn't helped.
But they did bring out new devices recently. I must admit to not thinking too much of the Touch or Touch 3G (that is, if I was actively in the market for a Kindle, those would not have gotten me to purchase). The only thing they've really got going for them is price.
What was more interesting is the Fire. It won't replace an iPad (the screen is a really big difference. Literally and figuratively), but it does seem pretty nice for a limited-purpose tablet.
But they wanted to brag so much about the browser technology, saying how revolutionary it is. Well, it's interesting, and if the work behind it does, really, go all the way to the browser, that's more interesting, though probably not in a good way. My point in bringing it up, though, is that it really isn't revolutionary.
Ok, enough catching up to the present. The main reason I was writing this article, though, is because of Amazon's announcement today.
What? They're lending e-books for free, now? Yep. Interesting idea to drive sales of devices. Will it work? I don't know, but it wouldn't hugely surprise me.
Of course, you could argue that any Amazon e-book purchase is actually a rental, given their DRM. It won't get me to buy, even though I already have prime membership, but, as I said, it's interesting. I'm curious to see how well it works.
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