Musical cameras?

I ran across this article about taking a camera to a music festival, and I have to wonder about something.

If I take a camera to a festival (and my main camera is a pro-level one), why do they even put restrictions on it?  Is it going to take money away from the festival?  No, if anything it will add money (maybe not for this year, but for next year), by making the festival look good.

Plus, in posting it, I'd be implicitly endorsing it.

What's the downside?

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